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Browsing by Subject SOCIAL MEDIA/ UTAUT/ UTAUT2/ SINA WEIBO/ BEHAVIORAL INTENTION/ USER INTENTION

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Issue DateTitleAuthor(s)
11FACTORS INFLUENCE CHINESE TOURIST USING SOCIAL MEDIA IN TOURISM-RELATED: CASE OF SINA WEIBOCaiying Yang; CAIYING YANG; TINIKAN SUNGSUWAN; ธินิกานต์ สังข์สุวรรณ; Burapha University. Burapha Business School
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